Sunday, 15 January 2017

The Women Behind Lijjat Papad

Lijjat papad is highly popular papad brand in India. Shri Mahila Griha Udyog Lijjat Papad,popularly known as Lijjat. It is India's women cooperative which is involved in manufacturing of various fast moving consumer goods.The main objective of this company was empowerment of women.It was just started with a borrowed capital of  80 bugs just 80 rupees in the year 1959 and it has tremendously gained profit if we take current year annual turnover of company it is 300 crores or 3 billion and exports of the company is 100 million.

The history behind the famous Lijjat Papad co. is the dedication of 7 women from Mumbai those 7 pillars which made a lijjat Papad company a profit making company and a foreign brand.The founder of the Lijjat Papad is Jaswantiben Jamanadas Popat. These women lived in Lohana Niwas, a group of five buildings in Girgaon. They wanted to start a venture to create a sustainable livelihood using the only skill they had i.e cooking.




Changanlal Karamsi Parekkh. became their guide this was the person who gave Rs. 80 as a loan to these women for initiating their work of Papad making.Initially.the women were making two different qualities of Papad and asked them never to compromise on quality.he emphasized to them the important of running it as a business enterprise and maintaining proper accounts.

Lator on slowly and gradually the number of women expanded and profit of the company increased day by day currently it provides employment to 42,000 women. Profit/loss are borne by all the 42,000 member sisters. Lijjjat Papapd companies won the business women of the year at economic times award. It has 63 branches, 40 divisions Mumbai alone hass 16 branches and 6 depots. It exports to US ,Singapore, UK, Thailand, Netherlands, etc. We can say that decentralization of power takes place in this organisation. Scholarships are given to the daughter of the member sister.

I hope this information  will be helpful and please keep visiting my blog...!!!













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